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Ten Simple Rules Before Making An Online Purchase

It's that time again to pay your credit 4. Always read the website's privacy
card bill, so you head over to your policy. Some websites may reserve the
company's website and as you begin right to sell/give your information to a
scanning your credit card statement, you third party. Check the document to see
are shocked to see three unauthorized if they allow an opportunity to "opt-out"
charges. Fortunately, they are small of receiving special offers from
amounts and are easy to get credits third-party vendors or for permission to
issued by the company. However, it is share your personal information.
unquestionably a wake-up call for you to 5. Always check for a lock symbol in the
pay more attention when you are making status bar at the bottom of your Web
online purchases so that you don't become browser window. Also, do not provide
a victim of Internet fraud. your personal information if the website
A record $65.1 billion was spent in 2004 address doesn't start with "https" (a
for online consumer spending. More and sign that the website is using a secure
more people are attracted to the ease of server).
online shopping and are spending greater 6. Always choose only verified sellers.
amounts. Unfortunately, the probability Check to see if the vendor is a verified
of becoming a casualty of Internet fraud member of a reputable third party such as
is also escalating. The Internet the Better Business Bureau, VeriSign, or
National Fraud Center Watch declared that Guardian eCommerce. These third-party
the typical loss to fraud victims for sites help to ensure online consumers
just the first half of 2005 was $2,579. will be protected when shopping or
This is compared to the $895 average for conducting e-commerce transactions.
all of 2004. Complaints relating to 7. Always check that the delivery date
general goods purchases (merchandise posted is reasonable. If you have not
never received or misrepresented) dealt with the vendor on a regular basis,
accounted for 30% of Internet fraud be cautious of any website that states
complaints, and auction purchases headed the shipment will be delayed 20 days or
the list at 44%. more. Delivery dates of 7-10 days are
While many e-commerce websites are more common.
trustworthy and have taken the necessary 8. Always keep a paper trail of all
safety measures to protect you, it never online transactions. Print out a hard
hurts to always be careful. If you have copy of the transaction and keep it in a
decided to make an online purchase, you file for future reference.
might think about these ten simple rules: 9. Always be cautious of website offers
1. Always avoid using an ATM or debit that just sound too good to be true. The
card. Use only one credit card, Internet is littered with get rich quick
preferably with a low credit limit, when scams and false advertising claims.
making online purchases. 2. Always be Investigate all claims thoroughly before
wary of unsolicited offers by sellers. proceeding.
The Internet National Fraud Information 10. Always contact your state's
Center Watch reported that email, as a Department of Consumer Affairs for
method of contact by Internet scammers further assistance if you do not receive
was up 22% in 2004.While the offer might what you paid for, and the vendor will
be legitimate, spammers like to use this not return your emails or calls.
tactic to side-step reputable sites that These common sense rules about online
provide consumer protection for online purchases will eventually become second
purchases. nature as you continue to use the
3. Always use only reputable e-commerce Internet. They can also save you untold
websites that list their street address anguish and alarm when you discover that
and telephone number in case you need to you've been billed for purchases that
get in touch with them directly. were never authorized.




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