| Trade shows and exhibitions these days are | | | | covering it, means losing not just the price of the |
| attended by companies that are extremely | | | | stand, but also losing the money you will then |
| competitive. Firstly, these companies will do just | | | | spend to perhaps rent stands for various |
| about anything to out do each other at a trade | | | | exhibitions in future. |
| show or exhibition. They spend large amounts of | | | | As a matter of fact, it is not just your electronic |
| money on exhibition stands and equipment. And if | | | | equipment that could be damaged by a risk of |
| they do not make a contract with a good | | | | fire - if your stand incorporates a miniature |
| insurance company, they stand to lose that entire | | | | projection theatre, the seating could be damaged |
| investment in case of a disaster. | | | | by fire, resulting in heavy losses. So you see, you |
| Take the exhibition stands themselves as an | | | | need to be covered on every front. Your |
| example - companies spend considerable amounts | | | | insurance organisation will send an underwriter to |
| of money on custom stands these days or on | | | | assess just what materials and equipment you |
| modular ones. Modular stands are extremely | | | | have on site at the exhibition, and will then inform |
| adaptive as to size, and can moreover be | | | | you of what among those his or her insurance |
| configured to different uses. A stand that is an | | | | company is actually willing to cover. |
| exhibition counter for your people to hand out | | | | Now this is very important - you should pay |
| promotional materials from in the morning can | | | | careful attention to the list the company compiles |
| become a small movie theatre in the evening, and | | | | of exclusions to the policy - the things that they |
| so on. Or even a projection room or a small | | | | refuse to cover. Then consider whether the policy |
| conference hall. | | | | is still worthwhile. Shop around, check out different |
| While the modular stand in itself is not very | | | | providers, see who is willing to cover all the things |
| expensive, the equipment it uses can be, and | | | | you want covered. And it's also important to |
| should be covered by a good insurance company | | | | check a provider's level of service - do they |
| - think about how much a movie projector in | | | | seem genuinely concerned about you? Ask for |
| itself costs, especially the digital ones that these | | | | referrals, people who have been covered by |
| days can be linked to a computer. It could so | | | | them in the past in case of a disaster. These may |
| easily be damaged in case of a fire or even a | | | | seem elementary precautions, but they are |
| power surge, and what exhibition does not carry | | | | nonetheless crucial. |
| with it the danger of those? Remember that your | | | | It's important to be insured by a reliable insurance |
| modular stand, along with all the special electronic | | | | company, because accidents do happen, and |
| and non-electronic equipment associated with it, is | | | | there is no point in having regrets after the fact. |
| an investment that you probably intend to use for | | | | It is better to take precautions, and to operate |
| years. Modular stands are easy to transport, | | | | from a position of strength. That way, when |
| meaning that you can use your modular stand at | | | | something does go wrong, your losses are |
| future exhibitions all over the country. Losing the | | | | minimal. |
| stand, if you do not have an insurance company | | | | |