| In Real Estate sales it is much easier to | | | | company recruitment inadequacies into to the |
| tell the sales order takers from the sales | | | | profession over 70% will drift out during the |
| makers. Virtually anyone in real estate can | | | | first 12 months. Do not dare shift the blame, |
| be a tour guide and chauffeur possible buyers | | | | THE LIFE INSURANCE PROFFESSION IS 100% TO |
| around from house to house. Both sales order | | | | BLAME, and any of the trade magazines that |
| takes and sales pros can do this. However | | | | are supported by the life insurance company |
| when hunting down home owners and convincing | | | | big ad spenders. |
| them to put a house up for sale with their | | | | |
| office is different. This is not a task for | | | | NEITHER sales order takers nor true insurance |
| order takers. In insurance an order taker | | | | salespeople receive adequate insurance sales |
| can survive being an order taker if they are | | | | training. Adequate training involves one on |
| offering quotes of auto and car policies. For | | | | one office training from a human not a manual |
| life and health insurance order takers there | | | | or a script. It also needs a sales manager to |
| is no such thing. | | | | go on one of the life insurance agents first |
| | | | appointment, and end up with a successful |
| YOU CAN NOT CHANGE FROM AN ORDER TAKER TO AN | | | | sale that goes 100% to the agent. This needs |
| SALES SELLER! | | | | to be followed with the sales manager going |
| | | | along, letting the new agent give the entire |
| A Life Insurance Agent who is an order taker | | | | presentation, and if necessary stepping in at |
| can not disserve their clients. To get | | | | the closing situation and coming up with the |
| clients you need to be able to sell. A life | | | | sale. If the sales manager fails, another |
| insurance agency is not generous, and simply | | | | presentation in this manner must be done |
| giving you a pre-made sale to put your name | | | | until the sales manager succeeds. |
| on as seller is not going to happen. The life | | | | |
| insurance agencies should hire sales order | | | | THIS IS NOT THROWING THE AGENT A FISH. |
| takers to service clients and pay them a | | | | Instead it should be a confidence builder for |
| salary, much like a property casualty agency | | | | the agent and more importantly the sales |
| has service representatives. However the life | | | | manager will now know if he mistakenly hired |
| insurance agency hiring managers can not tell | | | | an order taker. All this has nothing to do |
| between an order taker and policy seller. | | | | with product price or how competitive your |
| | | | product is. The agency manager now knows that |
| The life insurance industry has NEVER bred | | | | if he has a sales order taker on his hands, |
| order takes. Order takers are optimistic | | | | it is time to start interviewing, and |
| suckers for answering ads promising so much | | | | licensing exam studying going on hopefully a |
| potential for so little effort. If the sales | | | | true life insurance salesperson. |
| order taker drifts through life insurance | | | | |